Strategic Choice Partners

  • About
  • Services
    • Marketing & Communications
    • Technology
    • Training & Events
    • Commissions & Comp Plan
    • Business Development
    • Finances & Operations
    • Executive Coaching
    • Online Reputation Management Evaluation
  • Testimonials
    • Our Clients
  • Webinars
  • Blog
  • Member Login
  • Contact

What Norms Aren’t Worth Rushing Back to?

June 5, 2020 by Strategic Choice Partners Leave a Comment

What Norms Aren’t Worth Rushing Back To?

As we all do everything we can to rush back to normal, stop and consider what “normals” actually aren’t worth rushing back to. I heard this statement on a podcast recently. It’s not a podcast specific to direct sales, but it’s a statement that has haunted me over the last 10 days or so. As we navigate our way past the initial shock and awe of the pandemic, and now settle into figuring out what to do now, I think every strategic discussion should incorporate this question as its starting … [Read more...]

Filed Under: Brett Duncan, Planning Tagged With: affiliate, brett duncan, changing, COVID-19, direct sales, direct selling, multi-level marketing, normal, pandemic, rethink, transitions, work force, work-from-home

3 Fundamental Transitions for Direct Selling

March 11, 2020 by Strategic Choice Partners Leave a Comment

3 Fundamental Transitions for Direct Selling

Being driven by what people can sell versus what people will buy may sound similar, but they’re actually very different concepts. Direct selling is changing. We’re in the middle of a shift from point A to point B. We may not be exactly clear on what point B is, but we definitely know that point A is in the rearview mirror.  The three transitions below encompass the most important areas for a direct selling company to address as quickly as possible. These aren’t meant to be new concepts, but … [Read more...]

Filed Under: Brett Duncan, Compensation Plan, Compliance Tagged With: compensation plans, customer focused, distribution, ftc, opportunity, regulatory environment

Are You Doing the Math for Your Distributors?

January 7, 2020 by Strategic Choice Partners Leave a Comment

Are You Doing the Math for Your Distributors? (Because They Probably Aren’t Doing It For Themselves)

Today’s direct seller has more access to data and numbers than any generation of direct seller ever had before. Backoffices are packed with beautiful reports, dashboards are dotted with wonderful widgets and notifications, and promotions and programs are launched every day to accelerate sales and income. And yet, my experience tells me that Distributors don’t always appreciate all this stuff like I think they should. Some of the obvious perks of a new promotion often get overlooked. The … [Read more...]

Filed Under: Brett Duncan, Field Development Tagged With: build a strong team, data, direct sales, direct selling, field development, how to engage your sales force, math, misconceptions, motivate your team, network marketing, reports, social selling, trainings

Our Story Is Better Than Their Story. Are You Telling It?

December 5, 2019 by Strategic Choice Partners Leave a Comment

Our Story Is Better Than Their Story. Are You Telling It?

From company announcements to proclamations from the investing world to regulatory agency decisions to even a TV series, there is no shortage of hot opinions and big news in the world of direct selling. As the old saying goes, “any news is good news.” But is that really true here? It seems the only news we’re getting falls in the “bad news” category. Further, the only opinions those of us in the industry are giving are just opinions and pontifications on that bad news. Maybe the reason it … [Read more...]

Filed Under: Brett Duncan, Business Development Tagged With: brett duncan, channel, direct selling, good news, how to shift the public's view, mlm, network marketing, positive story, story, storytelling, tell the bigger story

How to Create a Marketing Roadmap That Gets Results

August 13, 2019 by Strategic Choice Partners Leave a Comment

How to Create a Marketing Roadmap That Gets Results

Marketing and communications have never been more important within the direct sales industry than they are right now. While good marketing always has been a common thread among successful companies, it’s often been overlooked as a recognized driver, playing second fiddle to compensation plan design, product development, field training and the like. Today’s direct sales marketing leader has a lot on his or her plate. In a new way, the industry is recognizing the need to deliberately … [Read more...]

Filed Under: Brett Duncan, Marketing Tagged With: brett duncan, capture and collect, communications, create your resource grid, direct selling, filter and focus, how to create a marketing plan, how to make an annual marketing proposal, marketing, marketing roadmap, ongoing execution

The Right Way to Handle Distributor Advisory Councils

July 30, 2019 by Strategic Choice Partners Leave a Comment

The Right Way to Handle Distributor Advisory Councils

Anyone who has worked at a direct selling company for any period of time has experienced a Distributor Advisory Council meeting: Those meetings with select field leaders and home office members to help gain insights and input from the field. On the surface, these meetings seem productive and helpful in nature, and they can and should be. Getting feedback from your top salespeople and customers should always be highly valued.   How Most of These Meetings Go However, you’ve probably … [Read more...]

Filed Under: Brett Duncan, Operations Tagged With: chaos, clarity, clear ground rules, control, decision, decision making, distributor advisory meetings, how to prepare for a distributor advisory meeting, productive, strategic

Featured Posts

What Norms Aren’t Worth Rushing Back To?

What Norms Aren’t Worth Rushing Back to?

Coffee with Creators: Clark Diemer

Coffee with Creators: Clark Diemer

Lessons from the Lockdown

Lessons from the Lockdown

How to Develop Your Personal Leadership Philosophy

How to Develop Your Personal Leadership Philosophy

What is a personal leadership philosophy?

What is a Personal Leadership Philosophy?

Shaping Today’s Company To Serve Tomorrow’s Consumer

How Can We Help You?


Contact Us Now

© 2021 Strategic Choice Partners · Rainmaker Platform