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Embracing a Next-Steps Mentality

February 7, 2023 by Strategic Choice Partners Leave a Comment

I go to a church that is built on a simple but profound principle: help people take their next step in their spiritual journey. When you hear it explained, it’s a pretty powerful concept. The idea is that everyone, no matter where on their journey they are, has a next step to take. Everyone can progress. Everyone can still become more. In many ways, I feel like this is the underlying promise that every direct sales company offers. As an industry that celebrates personal development, what we … [Read more...]

Filed Under: Brett Duncan, Business Development Tagged With: brett duncan, customers, direct selling, distributors, leaders, next steps

3 Stats Direct Selling Companies Must Pay More Attention to in 2023

February 3, 2023 by Strategic Choice Partners Leave a Comment

One of the things I love about my job as a consultant to direct selling companies is that I get to work with a variety of companies at a variety of stages. And while I see little nuances and differences among them all, I can promise you that all direct selling companies have much more in common than they think. So, when I start to see some work that I’m doing with several clients resonate at a really high level, it makes me think, “That would make for a great article!” And today’s article is … [Read more...]

Filed Under: Brett Duncan, Strategy Tagged With: brett duncan, customers, distributos, KPIs, segments, strategy, tracking

The Most Overlooked Factor When It Comes to Churn

December 7, 2017 by Strategic Choice Partners Leave a Comment

The Most Overlooked Factor When It Comes to Churn

You've all heard it before. It's less expensive to retain a customer than it is to acquire a new one. When customers leave, this is called churn. So if keeping customers and Consultants is the goal, we need to take a deep dive into what causes people to leave your company.   The Overlooked Factor Brett Duncan, Co-Founder and Managing Principal of Strategic Choice Partners, and Michel Bayan from DirecTech Labs discuss the most overlooked factor when it comes to customer churn in … [Read more...]

Filed Under: Research, Video Tagged With: attrition, churn, customers, direct sales, life cycle, overlooked, retention, toll, turnover, video

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