It used to be that choosing how you wanted to sell your products using a direct selling method was a fairly simple proposition. Direct sellers employed two basic selling approaches: one-on-one and one-to-many (usually referred to as “party plan”). The Most Recent Approach Then along came the vitamin and supplement companies who drove a new method of selling using a variation of subscription selling called “autoship.” While it seems common now, this approach was quite innovative … [Read more...]
A Fast Start Program for the Fast Start Program
It’s pretty standard for a party-plan company to have some sort of Fast Start program. While the names and details vary, the intent is the same. Helping new consultants experience success by rewarding them for incremental achievements during their first few months of business. These programs are carefully crafted to help new consultants quickly reach the first level of leadership, which has proven to be a solid indicator of future success. The strategy for achieving Fast Start challenges is … [Read more...]
Are You Truly Walking a Mile in Your Host’s Shoes?
By Lori Moser, Training Specialist and Speaker I hosted a party last week. An honest to goodness, direct sales, home party. It wasn’t a business launch. It wasn’t an open house. It was simply a party to learn more about the product and share it with my friends. Truth be told, in the 25 years I’ve been involved in this industry, I had only hosted one other party. My consultant was the best of the best. She was knowledgeable, enthusiastic, caring, and could qualify as the “Queen of … [Read more...]