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FTC v Vemma: What now for US direct selling?

November 15, 2015 by brett duncan Leave a Comment

In recent weeks it has been almost impossible to have a conversation with a US direct selling executives without the subject of the FTC v. Vemma Nutrition Company coming up. No doubt there are important legal issues and compliance standards that have been raised in the Vemma case. However it may take years before a court finally rules on this case or one like it where the FTC applies the same standards. Moreover those who think that settling some of the issues and standards through a legislative … [Read more...]

Filed Under: Compliance, Legal Tagged With: alan luce, claims, court rulings, ftc, vemma

The Greatest Feature of Direct Sales

November 6, 2015 by brett duncan 1 Comment

Greatest_Feature_Direct_Sales

The greatest feature, advantage and benefit of any direct sales company is the direct seller. As a company, what you may think you’re selling, and what people are actually buying, are often two very different things. It’s not the product. I know it’s hard to believe, but not everyone will be as awestruck with your product as you. It’s not the compensation plan. There are tons of ways to make tons of money. It’s not your tools.  They help, but they’re useless without people who know how to … [Read more...]

Filed Under: Field Development, Motivation Tagged With: direct sales, excitement, feature, independent reps, leadership, passion

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