Highly respected direct selling executive, entrepreneur and former top-producing field leader brings more than 30 years of experience in executive leadership, salesforce engagement, organizational culture and field development to SCP. Strategic Choice Partners (SCP) is pleased to announce that Meredith Berkich, one of direct selling's most accomplished and respected executives, has joined the firm as its newest Associate. Known as The ENGAGEMENT Strategist™, Meredith brings … [Read more...]
Big Changes for Direct Selling
Anyone who is even remotely involved in direct selling knows that the changes in the space over the last few years only pale in comparison to the changes that are quickly coming upon us now. Alan Luce, Sr. Managing Principal for Strategic Choice Partners, recently shared his timely insights on some of the areas where these changes will be most apparent and have the biggest impact in a guest article on the World of Direct Selling News titled, "The Wave is Upon Us: Big Changes for Direct … [Read more...]
Wisdom in 100 Words: Looking ahead to 2016
Four key phases will dominate direct selling discussions and plans in 2016 and beyond: Multi-channel retail selling: Direct sellers must compete with the convenience and efficiency of on-line selling Retail focus: 2016 will see all forms of direct selling putting increased emphasis on selling to end user retail customers. Compensation plans and marketing programs will be revised to reflect this focus. Transparency: Regulatory focus will insist on greater transparency about income and … [Read more...]
