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AdvoCare, Neora, an Ever More Aggressive FTC! What Now?

December 3, 2019 by Strategic Choice Partners Leave a Comment

AdvoCare, Neora, an Ever More Aggressive FTC! What Now?

In recent weeks, the direct selling industry has been shocked by one revelation after another involving the Federal Trade Commission’s actions against direct selling companies. The stunning transformation of AdvoCare from a marketer with an MLM compensation plan to a single level plan due to an FTC enforcement action was still being absorbed when, BANG!, along comes the FTC action against Neora (formerly “Nerium”) and Jeff Olson and the counter civil suit by Olson and Neora challenging the FTC’s … [Read more...]

Filed Under: Alan Luce, Legal Tagged With: alan luce, changes I can make now, direct selling, ftc, how to avoid an unexpected challenge from the FTC, management advice, mlm, network marketing, protect your company

FTC v Vemma: What now for US direct selling?

November 15, 2015 by brett duncan Leave a Comment

In recent weeks it has been almost impossible to have a conversation with a US direct selling executives without the subject of the FTC v. Vemma Nutrition Company coming up. No doubt there are important legal issues and compliance standards that have been raised in the Vemma case. However it may take years before a court finally rules on this case or one like it where the FTC applies the same standards. Moreover those who think that settling some of the issues and standards through a legislative … [Read more...]

Filed Under: Compliance, Legal Tagged With: alan luce, claims, court rulings, ftc, vemma

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