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Are your products telling the right story?

June 18, 2019 by Strategic Choice Partners Leave a Comment

Are your products telling the right story?

Let’s face it: no one can deny the highly competitive market we live in. I remember the days not too long ago when I would walk through the grocery aisle to find one brand of yogurt. Today, it’s hard to decide. There’s regular, Greek, French, non-fat, low-fat, probiotic, gluten-free, vegan, real fruit and more! The fact is finding how to attract new customers and maintain customers has never been trickier, especially given the large amount of product variety, easy access with technology and a … [Read more...]

Filed Under: Sales Tagged With: claims, ingredients, positioning, products, story, sustainability, transparency

Avoid Bottlenecks: Make Warehouse Pick & Pack Easy

May 24, 2018 by Strategic Choice Partners 1 Comment

Avoid Bottlenecks: Make Warehouse Pick & Pack Easy

Largely out of necessity, most startup companies perform all functions of running their business, including picking and packing orders. That is a good thing because this function can be one of the most time-consuming and costly pieces of operating your business. But it can also quickly turn into a costly and time-consuming bottleneck during busy times, like the end of the month, holidays, etc. However, it doesn’t have to be that way!   Streamlining Your Pick & Pack Process A … [Read more...]

Filed Under: Operations, Shipping Tagged With: bottlenecks, direct sales, direct selling, labor costs, layout, network marketing, pick & pack, process, products, save money, set up, warehouse

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