Here's a summary of an article Brett Duncan recently published on WorldOfDirectSelling.com. Read the entire article here → The ever-persistent question that dances through my mind and discussions, both in grand auditoriums filled with the eager faces of field leaders and the more intimate confines of boardrooms adorned with pensive execs: "What is the fundamental unit of success in direct selling?" It's a query I toss into the air every chance I get, hoping to catch reflections, insights, … [Read more...]
A Look Back at 2017
What a Year 2017 Was! If you’re like us, even in the midst of kicking off 2018, you’re still reflecting a bit on what 2017 was all about. Was it a good year? Productive? Did it go like you thought it would, or did it slide way off the tracks? At SCP, we're taking a look back at 2017, and all we can say is ... "WOW!" Sure, it was the best year in terms of total sales for our firm to date. But that's really not how we measure success here. Our job is to make the lives and businesses of our … [Read more...]
What’s Your Hell or High Water Statement?
Let me blunt. Your problem isn’t ideas. It’s not social media or your website. It’s not even customers. Your problem is commitment. Your problem is you confuse business with busy-ness. You think success is measured by the size of your to-do list. You think the best option is lots of options. And you’re confused when it comes to commitment. Don’t worry; you’re not alone. This isn’t just a “business thing.” It’s a human thing. People logically know that focus and commitment are effective, but … [Read more...]
“Turn-Arounds” Are Hard to Do!
Perhaps the hardest task any management team can undertake is turning around a long successful company that’s declining. There’s simply nothing easy about a turn-around. The process is always disruptive, often painful, and requires setting a plan and sticking with it, even if it takes time to show results. A Change Plan More important, getting it done requires a clear-eyed ability to see the reality of the situation, then assessing what needs to be done. In other words, coming up … [Read more...]
How to Create a Marketing Roadmap That Works
Marketing at a direct sales company can mean a lot of things, and it’s difficult to stay on top of it all, which is why Brett Duncan is giving away his 6 practical approaches to creating a marketing roadmap. And a roadmap that actually works. In this training, Brett will help you define your objectives and match your projects with your resources. Get Instant Access to this webinar and many others. Create your free account now! To start off. Brett asks, “What is marketing?” Marketing is … [Read more...]