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Without Trust You Can Kiss Success Goodbye!

July 9, 2019 by Strategic Choice Partners Leave a Comment

Without Trust You Can Kiss Success Goodbye!

Direct selling companies spend tens of thousands of dollars on equipment, marketing materials, product development and social media branding programs, but often squander or even neglect their most precious asset: the sales force's trust and belief. Over the years, working for, leading and advising more than 100 companies as a consultant, I came to learn that successful direct selling companies that excel for decades are very careful to maintain the field’s trust. Too often I have observed … [Read more...]

Filed Under: Field Development Tagged With: alan luce, belief, blind spot, brand advocate, building trust, common mistakes, direct selling, field development, growth, network marketing, sales force, trust

The Upside of the US Hispanic Market

January 11, 2018 by Strategic Choice Partners Leave a Comment

The Upside of the US Hispanic Market

As US-based companies think about expanding into other markets to grow revenues and profits, they should consider expanding into a market that is within their own backyard. The cost of international expansion is high due to setting up operational facilities, defining IT requirements, hiring management staff, and accounting for all the legal and tax matters related to operating in complex international markets. Expanding into the US Hispanic market provides companies with great upside while … [Read more...]

Filed Under: Multi-Cultural Expansion Tagged With: culture, direct sales, expansion, growth, hispanic, language, multi-cultural, US Hispanic population

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Coffee with Creators: Clark Diemer

Coffee with Creators: Clark Diemer

Shaping Today’s Company To Serve Tomorrow’s Consumer


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