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The Difference Between a Mission & Vision Statement

June 20, 2017 by Strategic Choice Partners Leave a Comment

Difference between a mission and vision statement

No day-long corporate strategy session or weekend retreat can survive for long without two things being forced upon everyone to ponder and pander over: Mission Statement Vision Statement I’ll confess, I’ve never had a strong grasp on the differences between them. Most vision statements I’ve seen would pass for mission statements and vice versa. But then I heard them both explained this way, and it made all the difference in the world. I first saw this expressed by Christopher S. … [Read more...]

Filed Under: Planning, Strategy Tagged With: difference, marketing, mission, planning, strategy, vision, why are you here?, world

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