“What are the mistakes I should avoid?” At Strategic Choice Partners, this is one of most common questions we hear from a start-up or young party plan company.  I’d like to say that the best answer is “Avoid them all!” But unfortunately, by the time we’re brought in to help, it’s often too late. Avoidable mistakes have already happened. It doesn’t have to be this way. Alan Luce, Co-Founder and Managing Principal of Strategic Choice Partners, recently outlined five of the most detrimental … [Read more...]