Direct sellers love to talk about their “whys,” basically, the reason(s) they chose direct selling in general and their individual companies in particular. Recruiting and promoting are almost always framed in the context of understanding one’s “why.” And it’s a valid consideration. Basically, the “why” answers the question, “What’s my motivation for doing this?”   Do your events deserve a "Why"? But what about your events? Don’t they deserve a “why” as well? The answer is, “Why yes, … [Read more...]