Facts tell. Stories sell.
This applies to every industry, including direct selling. Purchasing is driven by emotions, not logic or facts. When someone has an emotional response or connection to a company or product, this feeling will last longer than simply listing off the facts.
This is why Clark Diemer and Tony Moran from Diemer Marketing Group share their thoughts on how story-telling through video can be used effectively for your marketing.
About Clark Diemer
Clark Diemer leads Diemer Marketing Group, a diverse group of marketing professionals striving for excellence in the quality of their service while working to ensure the best results for their clients.
Direct sales companies of various sizes rely on their expertise for video production, website development, CSR initiatives, video brochure development and other creative marketing solutions.
- Video production
- Video marketing
- Cause marketing
- Website development
- Online marketing
- Video brochures
Clark began working at Mannatech, Inc at the age of twenty-three and quickly found a true passion and unique skill set for development marketing strategies and tools that provided real results for the company and it’s global distributer base.
In 2012, he decided to bring this experience and passion to the Direct Sales Industry by starting Diemer Marketing Group.
From the initial client meeting to the final product, they take pride in their genuine and insightful approach to creating marketing assets that stay true to client’s vision, while providing results that allows their business’ to flourish.